First, The launching of theÂ “Balik Bohol”Â is a marketing coup to bolster the Bohol branding Â Because this“Balik Bohol”Â Â complements, nay even enhances Â “Tigum Bol-anon sa Tibuok Kalibutan” (TBTK).
The brilliant marketing foray hits two birds with a single stone.Â One, ourÂ Â kababayansÂ in the other provinces can better internalize whatÂ SandugoÂ truly means and that the gongs,cymbals and drums for a homecoming is not reserved only forÂ Â balikbayansÂ Â from abroad.Two,it adds traffic to July designated by the Department of Tourism as “Festival of the Month” Â and make July another option-monthÂ to the Â already Â visitor-laden May – the month of interminable town fiestas.
We hope that the core group of the “Balik Bohol” which met last night in a dinner fellowship at Be Grand Resort will be the beginning of a vibrant association of Boholanos in the various provinces in the country. Award -winning actor and director Cesar Montano ‘s presence is incalculable. He represents the true-blooded Boholano who announces to the world -at every chance- that he is from Bohol- and Â that alone augurs well for bigger “Balik Bohol” from hereon.Â New beginnings, it is.
Ah, theÂ kuradangÂ Â dance- the happy lively Boholano original dance which answers the Â SpanishÂ curachaÂ Â to the last beat and gyration of the pelvis.Â It wasÂ Â introduced in the Sandugo street dancing and hey- it Â really changed the beat. It brought originality as well as Â unity in the hearts of the Boholanos who watched the eight groups dance along the highway up to the Carlos P. Garcia ( Bohol’s dearly beloved son) Â Sports Complex. Â .
For this game-changing idea- Gardy Labad and Marianito Luspo as well as the dedicated efforts of Carmen Gatal should take a bow. Carmen Â is the Â the perpetual street dance chairperson that gave Boholanos an insight into a dance that is genetically Â ours.Â Iloilo (sic) also has its ownÂ kuradangÂ kunoÂ (stop copying,, pass your papers please).
Third, the nightly “Fusion Nights” is something that deserves expanding Â based on the tremendous Â interest from the visitors and locals whoÂ trooped to our small Plaza Rizal to sample the cuisine prepared by the top resorts and restaurants here
According to Rep Rene Relampagos, the Philippines recently won an international Â “food festival” -making him muse about “CulinaryTourism” Â which will institutionalize food as a tourist beacon.Â By the way-.Congressman Rene , as well as some other public officials, are living proofs that Filipino food is indeed “yummy”. They do what they preach.
Of course, fourth was Â the top grosser Sandugo Trade Expo handled by the Department of Trade Industry (DTI) which Â continues to gain public patronage as shown by its rising revenues with their more than 100 exhibitors at the Island City Mall-showcasing local creative talent and indigenous materials.
Fifth, during the Sandugo Song Festival, it was proven Â that indeed God given talent in music abound in Bohol, both for the composers and their song interpreters. Many of them are world-class level.We just need the right marketing magic to promote their songs nationwide.Â And sixth – oh the alluring beauty of Â Boholanas was once again Â shown in all its splendor Â with the reigning Miss Bohol 2016,Glyssa Bingas Perez of Danao town who was crowned Â Miss Sandugo beauty pageant. Miss Bohol is the first cousin of the current 2016 Miss Universe Philippines, Maxine Perez Medina. As an aside- Â genes do work.
The Sandugo Â Foundation has certainly Â hit a home run by re-energizing the July festival Â into a more engaging activity for Boholanos.
Aren’t we lucky ? To live in this beautiful island province and still have all the above? One can think retirement.
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